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Wednesday, January 2, 2019

Marine Grade Boat Carpet Vs Outdoor Carpeting

Marine Grade Boat Carpet Vs Outdoor Carpeting

When it comes time to replace your boat's carpet, the most common question consumers have is "What is the difference between marine grade boat carpeting and the outdoor carpeting offered at local carpet and hardware stores?"

Though there are many similarities, and the look or feel is very similar, there are many key features which make these two carpet styles very different. These specific features are the determining factors of how long your new carpeting lasts. Not only will marine grade carpeting last longer, but it will also maintain its look and feel under the harsh marine elements for years to come.

Marine Grade Boat Carpet Features:

  • Rubber Backed

  • Ravel Resistant

  • Fade/UV Resistant

  • Stain Resistant

  • Mold/Mildew Resistant

  • Rot Resistant

  • Weather-proof

  • Polypropylene Yarn

  • Non-Flammable

  • 3 Year Warranty

  • Porous Backing for Quick Drying

Though some of these features may also be found in standard outdoor carpet, you will notice one major difference. The one key factor which makes these two styles of carpet so different is the carpet's rubber backing. Marine grade boat carpet has a true rubber backing which the polypropylene UV resistant yarn is directly woven into. This enables the carpet to be breathable, making it resistant to moisture which causes mold, mildew, and rot overtime. Due to constant exposure of your boat's carpet to the harsh marine environment, the above features are crucial to look for when searching for replacement carpeting for your boat. Many carpeting suppliers and stores will endorse their outdoor carpet for replacement on boats, but the fact of the matter is when boat manufacturers are installing carpeting, they always use marine grade carpeting.

There are many reasons why you shouldn't use the outdoor carpeting you find a local carpet and hardware stores. What you will find with almost all outdoor carpeting is that it has an indoor carpet backing with rubber applied to it. This primary backing is a woven or non-woven fabric in which the yarn is inserted by tufting needles. After the yarn is inserted, a secondary backing that consists of another fabric is laminated onto the primary backing to increase its dimensional stability. Due to these organic and fibrous backings, it is almost certain that deterioration will happen quickly with any marine application. Not only will these backings deteriorate, but the threading will disassemble from the rubber applied to its backing. With the carpet having multiple backings it creates breathability issues, resulting in excess moisture underneath the carpet causing sever mold and mildew damage. In most cases not only will the carpet disassemble, but it will also cause future issues with the wood flooring and decking of the boat. Overall outdoor carpet may be a cheaper and more convenient solution, but in the long run it may turn into a much more costly project.

When the time comes to replace your boat's carpet, make sure you look for the recommended replacement marine grade carpet, manufactured to handle the harsh marine environments and abuse. Not only will it look better and last longer, but it will protect your investment.


How to Make Money Online This Year

How to Make Money Online This Year

Would you believe me if I told you that you could have an online income that will allow you to quit your day job at this time next year? What if I told you that it could happen in an even shorter time, maybe only a month or two from now? You would probably think I was lying. In reality, it is very possible to build a full time income online with a little effort and some knowledge of how to make money online this year.

One way to make money online this year is through internet marketing. Internet marketing allows you to make money without ever creating a website, spending thousands of dollars on business licences, or even talking to customers. Instead, someone else takes care of all of that while you collect your share of the profit. This is especially appealing to those who don't have a lot of technical knowledge but still want to make money online this year. Mobile marketing is a subcategory of internet marketing that can be even more profitable.

Another way to make money online that is popular this year is the use of automated software. Because people have been using the internet to make extra cash for such a long time, many people have it down to a straightforward system of what works. They then create a computer program that automatically completes all of the steps for you at the click of a button. This lets you generate a large amount of income with almost no effort, outside of installing and running the program.


Automotive Dealership's Facebook Experiment

Automotive Dealership's Facebook Experiment

One of my automated agents agreed to let us do a Facebook experiment with their store using Facebook ads. We ran the same ad over two different weekends using a CPC (cost per click) campaign. The ad featured a 0% offer and forwarded anyone who clicked on the ad to the store's Facebook page.

With the first ad, we targeted people who lived within 25 miles of the dealership, 18 years or older and not affiliated with the dealership. This query netted as an estimated reach of only 1920 people. The suggested bid was $ 0.49 - $ 0.63 USD per click, however, we started the bidding on the first day at $ 0.35 and had zero impressions. The second day we increased the bid to $ 0.50 (falling into the "suggested" range) and still had zero impressions. On the third day, we increased the bid to $ 0.75 well above the top of the "suggested" range and were able to get 1,249 impressions, with no clicks through to the store's page.

Since we got 1249 impressions and had an estimated reach of only 1920 people, on the second advertisement we decided to increase the distance from the dealership to 50 miles. We also thought we would set our age target just a bit higher and raised the minimum age to 23. The estimated reach for this new ad was 1,103,340.

With the new ad we kept our daily spending budget at the $ 10.00 mark but because this targeted group was older and larger, the recommended bid was between $ 1.49 and $ 2.00. Just like the first ad, we decided we would start our bid a little bit lower than suggested and see how it would turn out.

The first day, we saw 52,554 impressions with 12 clicks at an average cost per click of $ 0.83 with one of those 12 clicks becoming a fan of the store - that has been changed on Facebook to "Like." The second day saw very similar numbers, 52,291 impressions and 12 clicks, again at an average CPC of $ 0.83. One of those 12 visitors also "Liked" the dealership. The third day numbers again, the same. 52,310 impressions, with 12 clicks and again one "Like." The fourth day was a bit strange from an impressions stand point. Impressions fell to just 33,261 delivering our 12 clicks at an average cost of $ 0.83. Again only one of the 12 click throughs "Liked" the dealership. Overall, the second ad delivered 190,416 impressions with 48 clicks through to the site with three actions from those 48.

For the money, I felt the first ad was the winner. The dealership was able to get 1000+ impressions for free. Most display ad companies want to charge between $ 20 and $ 25 per 1000 impressions. While the second ad did deliver almost 200,000 impressions but at a cost $ 0.21 per 1000 impressions.

I do not see advertising on Facebook as a valuable medium at this point. The store spent $ 40.00 and with a net increase of 5 Facebook fans, that works out to $ 8.00 per fan. Two of the fans were not directly related to a click through. If you want to drive traffic to your stores Facebook site, my suggestion is to give away a free Ipad when you reach 500 total fans.


Comments: 4 Ways to Earn Money Online

Comments: 4 Ways to Earn Money Online

Characteristics of the Best Virtual Assistant Agency

Characteristics of the Best Virtual Assistant Agency

As a savvy business professional, you realize that you can not do everything by yourself. Whether you are capable or not, you know that your time should be focused on activities that grow your company and profitability. Luckily, outsourcing your administrative work through the best virtual assistant agency is very easy and you can get the support you need without the expense of an in-house assistant.

What is a Virtual Assistant (VA)?

A VA is an all-encompassing title, but most will specialize in specific tasks. The best virtual assistant agency will offer services such as invoicing, bookkeeping, web design or marketing. When looking for a VA it is wise to be specific about your needs and your expectations. The more defined your needs are, the better services you will receive.

What are the characteristics of the best virtual assistant agency for me?

When you are searching for the best virtual assistant agency for you, make sure you spend a lot of time looking at their pricing structure and services. You will never have top pay a salary because a VA is paid per job or by the hour, but only for the time you need them. Make sure you find a company that does not have any added expenses for benefits, taxes, holiday pay, or office space. Another characteristic of the top agencies is the number of services they offer you. My agency will help me with word processing, scanning, incoming phone calls, and even scheduling for special events!

Hopefully this article has taught you what a VA is and what the best virtual assistant agency should provide for you. Remember, the largest advantage to working with a VA is that you are not limited by the talent pool within your geographical area. Thanks to the internet, your VA will be the person that best fits your needs and personality, regardless of where they live.


What Is the One Thing Harder to Do Than Making Money?

What Is the One Thing Harder to Do Than Making Money?

Holding on to money is more difficult than making money.

Money in your hand is slippery, and very difficult to forgive. Have you ever experienced this phenomenon? Read the stories of lottery winners. Read the sad stories of common people suddenly getting massive windfalls. The vast majority of lottery winners go bankrupt in a few years after receiving millions in cash. Millions ... to nothing. In such a short time.

Amazing.

How does this happen?

It's a principle taught by the best minds in history, and never better spoken than by the author of Ecclesiastes:

"When good things increase, those who consume them increase. Ecclesiastes 5:11

If you make ten dollars you will find something that costs ten dollars, or more, almost instantly. Is this not true? If you make one hundred dollars, something will need to be paid that requires one hundred dollars, or more. If you make five hundred ...

And the same is true if you make $ 1000, $ 10,000, or $ 1M or more ... to any amount.

No matter who you are, or what your income, whatever money you acquire will look for a home - away from you. It's a fact of life. Keeping wealth in your possession is one of the hardest things to do, ever.

I believe there are a few reasons for this:

Money is Most Fun When It is Spent
We like making money, but we also like spending it. Why? Because it makes us feel a certain way. Spending gives us sensations we enjoy. If we pay bills with it, we feel secure, and at peace. If we buy things with it, we feel completed, or fancy, or cool. If we invest it, we feel intelligent.

Money Is Desired By Everyone Else Too
Money in your pocket is money NOT in someone else's pocket. If that someone wants your money (which he does, in case you are wondering), he is going to try to get it. He will sell you something, or send you a bill, or sue you, or possibly steal from you. Everyone wants what is yours just as much as you do.

Money is Necessary for Sustain
You probably do not have cartons full of cash in your garage, do you? How about in pots and pans in the kitchen? Nope. You do not, and I do not either. But, we do have things worth lots of cash in our garages and kitchens. Thousand. We keep other things there because those things are not necessary for living. But, money IS NECESSARY. We have to have it to spend it, so losing it goes right alongside of acquiring it.

What does all this mean for a person who wants to live wisely? Well, I believe there are some principals taught in Scripture which show us the right perspective on money. If we view money properly, it's transient nature will affect us less.

  1. Do not love money. If you love money, losing it will tear out your heart. We are told to love God, and to love people. But to love money creates many, many problems that are completely unnecessary. I Timothy 6:10
  2. Know the condition of your finances. This is cruel to being a wise steward of what God has given you. Whether it's your business or your personal bank account, being aware of it and attending to it enables you to make good choices with it. Proverbs 27:23
  3. Give your money away. Give it away wisely, where you see the need. It's part of being a good steward. Do not believe me? Then I challenge you to try it. There is an almost unexplainable mystery in giving away what is your right to keep. If you willingly give it away, you undo the curse of trying to hold on to money and forever losing it. Yes, I understand that this defies explanation ... BUT IT REALLY WORKS! Proverbs 22: 9
The bottom line, when all has been spoken, is this: while money is a necessary part of our life, our life should never consist of making money. There is so much more to life! When money becomes an idol to us, the making of it becomes painful, the losing of it even more painful, and it will never, ever satisfy .

Only God really satisfies. Let's hold onto that truth.


How to Write a Cover Letter for a Job Application: 10 Easy Steps

How to Write a Cover Letter for a Job Application: 10 Easy Steps

Learning how to write a winning cover letter is easy and so important! We have 10 simple steps to show you how to write an awesome cover letter so that you stand out when applying for your next job. Apply for you next job with confidence.

  1. Provide your contact details at the top of the Cover Letter - make it easy for an Employer to contact you! These should not take up half the page either. Just list them in a couple of lines. Be sure to include your first and last name, do not worry about your middle name, a contact phone number (do not provide multiple numbers, just one will do), and your address.
  2. Personalize the Cover Letter by using the Company name AND the name of the person in the company if possible. Take the time to address the letter to the person who will be reading it. This shows that you are prepared to pay attention to detail. Many people do not do this, so by making sure that you do, you are already showing that you are better than your competition!
  3. State the job title and reference number of the job. The company may be filling more than one role. This is usually stated in the job ad. Look for it and use it. Again this shows excellent attention to detail and will suggest that you will be an efficient employee!
  4. Customer your Letter and make sure you match the skills and experiences in the job ad. If the job ad requests for someone to be enthusiastic, make sure you tell them that you are enthusiastic. If it requests for someone with good people skills, make sure you state that you have good people skills. Use the same words that they have used. This is a sure-fire way to ensure that you tick the boxes and get short-listed.
  5. ALWAYS state your key qualifications such as degrees, diplomas and certificates. If you have them you must boast about them! Sure they are in your Resume, but you MUST mention them in your cover letter too. Do not leave them guessing, tell them your strong points.
  6. ALWAYS state how many years of experience you have in a similar role. Do not wait for them to figure it out from your Resume, tell them how many years you have. The more the better. You do not need to be exact, you can say things like over 5 years, or almost 3 years.
  7. Describe your current job and the main duties you perform. Again try to match the duties to the duties that they have listed in their job ad where possible.
  8. Sell ​​Yourself! Include some compelling reasons why you are perfect for the job. Are you highly productive, a great communicator, highly experienced with skills that match the job perfectly?
  9. In your closing sentence, you need to have a Call To Action - request an interview or a time to meet.
  10. Finally, check your Cover Letter length. It should not be longer than 1 page.